KaveatApr 184 minFrom Hashtags to Riches: The Creator Economy is Taking OverThe creator economy is on the rise, and it’s changing the way we think about work, entrepreneurship, and marketing. According to a recent...
KaveatDec 19, 20222 minHow a Potential TikTok Ban Would Impact Influencer MarketingOn December 14, 2022, The U.S. Senate passed legislation to ban the mobile application TikTok on government devices. Several lawmakers...
KaveatNov 30, 20224 minThe Future of Targeted Advertising: Influencer MarketingTraditional targeted advertising is becoming less effective. This decline is in large part due to the recent IOS updates concerning...