From Hashtags to Riches: The Creator Economy is Taking Over
The creator economy is on the rise, and it’s changing the way we think about work, entrepreneurship, and marketing. According to a recent...
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Kaveat
- Feb 27
- 4 min
The Facts About De-Influencing: Should Content Creators get on Board?
The rise of social media has transformed the way we consume content, this change in behavior has had a particularly strong effect on the...
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Kaveat
- Dec 22, 2022
- 3 min
NCAA NIL: Empowering College Athletes to Capitalize on Their Own Success
If you have any questions about brand endorsements, contracts, or our products, don’t hesitate to reach out to us at...
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Kaveat
- Dec 19, 2022
- 2 min
How a Potential TikTok Ban Would Impact Influencer Marketing
On December 14, 2022, The U.S. Senate passed legislation to ban the mobile application TikTok on government devices. Several lawmakers...
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Kaveat
- Nov 30, 2022
- 4 min
The Future of Targeted Advertising: Influencer Marketing
Traditional targeted advertising is becoming less effective. This decline is in large part due to the recent IOS updates concerning...
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